000 00417nam a2200145Ia 4500
020 _a81-7094-181-4
082 _a658.8
_bTYM
100 _aTynan, Kevin B.
_9123881
245 _aMulti-Channel marketing
_b: maximizing market share with an integrated marketing strategy
_cKevin B. Tynan
260 _aNew Delhi:
_bVision Books,
_c1994.
300 _b224p.
546 _aeng
650 _aMarketing
_9196956
942 _cBK
999 _c15507
_d15507