000 | 00612nam a22001937a 4500 | ||
---|---|---|---|
020 | _a9780367196097 | ||
082 |
_a658.84 _bGLO |
||
100 |
_aAlon, Ilan _9227962 |
||
245 |
_aGlobal marketing _b: strategy practice, and cases _cIlan Alon, Eugene Jaffe, Christiane prange and Donata Vianelli |
||
250 | _a3rd ed. | ||
260 |
_aNew York: _bRoutledge, _c2021. |
||
300 | _axxvi,639p. | ||
650 |
_aExport marketing _9227963 |
||
650 |
_aExport marketing-Case studies _9125063 |
||
700 |
_aJaffe, Eugne _9227964 |
||
700 |
_aPrange, Christiane _9227965 |
||
700 |
_aVianelli, Donata _9227966 |
||
942 | _cBK | ||
999 |
_c156397 _d156397 |