000 00548nam a22001577a 4500
020 _a9781138561410
082 _a658.8
_bMAR
245 _aMarketing management
_b:a cultural Perspective,
_cEdited by Luca M.Visconti, Lisa Penaloza and Nil Toulouse
250 _a2nd ed.
260 _aLondon:
_bRoutledge,
_c2012.
300 _axviii, 528p.
650 _aMarketing--Management-cross cultural studies.
_9230940
650 _aExport marketing--Cross-cultural studies.
_9230941
650 _aMarketing--Cross-cultural studies.
_9230942
942 _cBK
999 _c156703
_d156703