000 | 00528nam a22001697a 4500 | ||
---|---|---|---|
020 | _a978-0367250195 | ||
082 |
_a658.827 _bKOB |
||
100 |
_aKostelijk, Erik. _9230313 |
||
245 |
_aBrand positioning: _bconnecting marketing strategy and communications _cErik Kostelijk and Karel Jan Alsem |
||
260 |
_aOxon: _bRoutledge, _c2020. |
||
300 | _avii, 254p. | ||
650 |
_aBranding. _973251 |
||
650 |
_aStrategic planning. _9230314 |
||
700 |
_aErik Kostelijk. _9230315 |
||
700 |
_aKarel Jan Alsem. _9230316 |
||
942 | _cBK | ||
999 |
_c156844 _d156844 |