| 000 | 00668nam a22002057a 4500 | ||
|---|---|---|---|
| 020 | _a9780470810705 | ||
| 082 |
_a658.83 _bMAR |
||
| 100 |
_aAaker, David A. _9230926 |
||
| 245 |
_aMarketing research _cDavid A. Aaker, V. Kumar, George S. Day, Meredith Lawley and David Stewart |
||
| 250 | _a2nd Pacific Rim ed. | ||
| 260 |
_aMilton: _bJohn Wiley & Sons, _c2007. |
||
| 300 | _axix, 601p. | ||
| 546 | _aEng | ||
| 650 |
_aMarketing research-Textbooks _9230927 |
||
| 700 |
_aKumar V. (jt. auth) _9230928 |
||
| 700 |
_aDay, George S. (jt. auth) _9230929 |
||
| 700 |
_aLawley, Meredith (jt. auth) _9230930 |
||
| 700 |
_aStewart, David (jt. auth) _9230931 |
||
| 942 | _cBK | ||
| 999 |
_c157000 _d157000 |
||