000 | 00684nam a2200205 4500 | ||
---|---|---|---|
020 | _a9781259253065 | ||
082 |
_a658.848 _bINT |
||
245 |
_aInternational marketing _cPhilip R. Cateora, Mary C. Gilly, John L. Graham, and R. Bruce Money |
||
250 | _a7th ed. | ||
260 |
_aNew York: _bMcGraw Hill Education, _c2016. |
||
300 | _axxxvi, 662 p. | ||
546 | _aEng | ||
650 |
_aInternational business enterprises _9232765 |
||
650 |
_aExport marketing _9232766 |
||
700 |
_aCateora, Philip R. (jt. auth) _9232767 |
||
700 |
_aGraham, John L. (jt. auth) _9140141 |
||
700 |
_aGilly, Mary C. (jt. auth) _9232768 |
||
700 |
_aMoney, R. Bruce (jt. auth) _9232769 |
||
942 | _cBK | ||
999 |
_c157487 _d157487 |