000 00552nam a22001817a 4500
020 _a9780367591113
082 _a620.00688
_bFOS
100 _aFotiadis, Thomas
_9233792
245 _aStrategic marketing for high technology products
_b: an integrated approach
_cThomas Fotiadis
260 _aLondon:
_bRoutledge,
_c2020.
300 _a194p.
546 _aEng
650 _aMarketing
_9233793
650 _aMarketing-Research
_9233794
650 _aStrategic planning
_9233795
650 _aTechnological innovations-Management
_9233796
942 _cBK
999 _c157761
_d157761