| 000 | 00518nam a22001937a 4500 | ||
|---|---|---|---|
| 020 | _a9781119392200 | ||
| 082 |
_a658.8 _bAAS |
||
| 100 |
_aAaker, David A. _9265338 |
||
| 245 |
_aStrategic market management _cDavid A. Aaker and Christine Moorman |
||
| 250 | _a11th. | ||
| 260 |
_aNew Jersey: _bJohn Wiley, _c2018. |
||
| 300 | _a380 p. | ||
| 500 | _aPB | ||
| 546 | _aEN | ||
| 650 |
_aMarketing-Management _9265339 |
||
| 650 |
_aStrategic planning _9265340 |
||
| 700 |
_aMoorman, Christine _9265341 |
||
| 942 | _cBK | ||
| 999 |
_c159394 _d159393 |
||