000 | 00575nam a22001937a 4500 | ||
---|---|---|---|
020 | _a9780367786922 | ||
082 |
_a658.812 _bPAR |
||
100 |
_aPalmatier, Robert W. _9275964 |
||
245 |
_aRelationship marketing in the digital age _cRobert W. Palmatier and Lena Steinhoff |
||
260 |
_aNew York: _bRoutledge _c2019. |
||
300 | _a244 p. | ||
500 | _aPB | ||
546 | _aEN | ||
650 |
_aMarketing--Technological innovations _9275965 |
||
650 |
_aRelationship marketing _9123994 |
||
650 |
_aCustomer relations _9116085 |
||
700 |
_aSteinhoff, Lena _9275966 |
||
942 | _cBK | ||
999 |
_c160099 _d160098 |