000 00381nam a2200145Ia 4500
082 _a658.8
_bKOM
100 _aKotler, Philip.
_931965
245 _aMarketing management
_banalysis, planning, implementation and control
250 _a7th
260 _aNew Delhi
_bPrentice-Hall of India
_c1993
300 _bxxvi, 756p
546 _aeng
650 _aAdvertising
_997925
942 _cBK
999 _c1900
_d1900