000 | 00625nam a2200205Ia 4500 | ||
---|---|---|---|
020 | _a0070610150 | ||
082 |
_a658.8 _bSTF |
||
100 |
_aStanton, William J. _9124678 |
||
245 |
_aFundamentals of marketing _cWilliam J. Stanton, Michael J. Etzel and Bruce J. Walker |
||
250 | _a10th ed. | ||
260 |
_aNew York: _bMcGraw-Hill, _c1994. |
||
300 | _axxviii, 697p. | ||
500 | _aIncludes index | ||
504 | _aReproduced National Book Foundation, Islamabad | ||
546 | _aeng | ||
650 |
_aMarketing _9124679 |
||
700 |
_aEtzel, Michael J. (jt. auth) _9124680 |
||
700 |
_aWalker, Bruce J. (jt. auth) _9124237 |
||
942 | _cBK | ||
999 |
_c1922 _d1922 |