000 | 00514nam a2200181Ia 4500 | ||
---|---|---|---|
020 | _a0538813687 | ||
082 |
_a658.8 _bLAP |
||
100 |
_aLamb, Charles W. _998941 |
||
245 |
_aPrinciples of marketing _cDr. Charles W. Lamb, Jr jt. athr. |
||
260 |
_aCincinnati, Ohio: _bSouth-Western, _c1992. |
||
300 | _axxxiv, 757p. | ||
500 | _aIncludes index | ||
546 | _aeng | ||
650 |
_aMarketing-Management _9162371 |
||
700 |
_aHair, Joseph F. [jt.athr.] _9162372 |
||
700 |
_aMcDaniel, Carl. _9162373 |
||
942 | _cBK | ||
999 |
_c1960 _d1960 |