| 000 | 00503nam a2200181Ia 4500 | ||
|---|---|---|---|
| 020 | _a0029462789 | ||
| 082 |
_a658.802 _bTUM |
||
| 100 |
_aTull, Donald S. _998810 |
||
| 245 |
_aMarketing management _cDonald S. Tull and Lynn R. Kahle |
||
| 260 |
_aNew York: _bMacmillan Publishing, _c1990. |
||
| 300 | _axvii, 779p. | ||
| 500 | _aIncludes index | ||
| 546 | _aeng | ||
| 650 |
_aMarketing-Management _9124326 |
||
| 650 |
_aManagement _9124327 |
||
| 700 |
_aKahle, Lynn R. (jt. auth) _9124328 |
||
| 942 | _cBK | ||
| 999 |
_c1992 _d1992 |
||