000 00429nam a2200145Ia 4500
082 _a658.802
_bWEM
100 _aWeilbacher, William M.
_9124331
245 _aMarketing management cases
_b: planning and executing marketing strategy
260 _aLondon:
_bThe Macmillan Company/Collier-Macmilan,
_c1970.
300 _ax, 358p.
500 _aIncludes index
546 _aeng
650 _aMarketing management
_9125430
942 _cBK
999 _c1993
_d1993