| 000 | 00476nam a2200181Ia 4500 | ||
|---|---|---|---|
| 082 |
_a658.834 _bENP |
||
| 100 |
_aEngel, James F. _9124585 |
||
| 245 |
_aPromotional strategy _cJames F. Engel, |
||
| 250 | _a3rd | ||
| 260 |
_aHomewood, Illinois: _bRichard D. Irwin, _c1975. |
||
| 300 | _a650p | ||
| 500 | _aIncludes index | ||
| 546 | _aeng | ||
| 650 |
_aAdvertising-Research _9101573 |
||
| 700 |
_aWales, Hugh G. _9124586 |
||
| 700 |
_aWarshaw, Martin R. _9124587 |
||
| 942 | _cBK | ||
| 999 |
_c2018 _d2018 |
||