000 00379nam a2200145Ia 4500
082 _a659.112
_bBER
100 _aBellur, V. V.
_9124246
245 _aReadings in advertising management
260 _aBombay:
_bHimalaya Publishing,
_c1988.
300 _bxvi, 492p
546 _aeng
650 _aAdvertising
_9124247
700 _aBerkman, Harold W. & H. F Lau
_9124248
942 _cBK
999 _c2118
_d2118