000 00465nam a2200181Ia 4500
020 _a0201628570
082 _a658.80095
_bHOP
100 _aHou, Wee Chow
_9124804
245 _aPractical marketing
_b: an Asian perspective
_cWee Chow Hou
260 _aSingapore:
_bAddison-Wesley,
_c1997.
300 _axii, 297p.
500 _aHB
504 _aIncludes index
546 _aeng
650 _aMarketing
_9124805
650 _aMarketing-Asia
_9124806
942 _cBK
999 _c22297
_d22297