000 00485nam a2200169Ia 4500
020 _a1412913195
082 _a658.83
_bMCM
100 _aMcQuarrie, Edward F.
_9124110
245 _aThe Merket research toolbox
_b: A concise guide for beginners
_cEdward F. McQuarrie
250 _a2nd ed.
260 _aNew Delhi:
_bSage Publications,
_c2006.
300 _bxvi, 205p.
500 _aIncludes index
546 _aEng
650 _aMarketing research -Methodology
_9124111
942 _cBK
999 _c22695
_d22695