000 | 00463nam a2200157Ia 4500 | ||
---|---|---|---|
020 | _a8170999014 | ||
082 |
_a302.2345 _bNET |
||
100 |
_aNeeru Kapoor _960948 |
||
245 |
_aTelevision advertising and consumer response _b:childern buying behaviour _cNeeru Kapoor |
||
260 |
_aNew Delhi _bMittal Publications _c2003. |
||
300 | _bxiv,226p | ||
500 | _aIncludes bibliography and index | ||
546 | _aeng | ||
650 |
_aTelevision advertising _960761 |
||
942 | _cBK | ||
999 |
_c26126 _d26126 |