000 00614nam a2200229Ia 4500
001 108057
005 20160301120652.0
008 080728s9999 xx 000 0 und d
020 _a007-124432-8
082 _a658.802
_bCRS
090 _c29547
_d29547
100 _aCravens, David W.
245 _aStrategic marketing
_cDavid W. Cravens and Nigel F. Piercy
_hBOOK
250 _a8th
260 _aBoston
_bMcGraw-Hill
_c26
300 _bxvii,726p
500 _aIncludes index
546 _aeng
650 _aMarketing-management case studies
700 _aPiercy, Nigel F.
942 _cBOOK
_k658.802 CRS
_01
999 _c26504
_d26504