| 000 | 00410nam a2200157Ia 4500 | ||
|---|---|---|---|
| 020 | _a9780471790792 | ||
| 082 |
_a658.8 _bHIM |
||
| 100 |
_aHiam, Alexander _9206006 |
||
| 245 |
_aMarketing _cAlexander Hiam |
||
| 260 |
_aNew York: _bJohn Wiley & Sons, _c2007. |
||
| 300 | _bxxiv, 349p. | ||
| 504 | _aIncludes bibliographical references and index | ||
| 546 | _aeng | ||
| 650 |
_aMarketing _9206007 |
||
| 942 | _cBK | ||
| 999 |
_c26907 _d26907 |
||