000 | 00442nam a2200169Ia 4500 | ||
---|---|---|---|
020 | _a0135573890 | ||
082 |
_a658.8 _bKOM |
||
100 |
_aKotler, Philip _931965 |
||
245 |
_aMarketing management _b: analysis planning and control _cPhilip Kotler |
||
250 | _a2nd ed. | ||
260 |
_aNew Jersey: _bPrentice-Hall, _c1972. |
||
300 | _axviii, 885p. | ||
500 | _aIncludes index | ||
546 | _aeng | ||
650 |
_aMarketing _9159321 |
||
942 | _cBK | ||
999 |
_c27749 _d27749 |