000 00442nam a2200169Ia 4500
020 _a0135573890
082 _a658.8
_bKOM
100 _aKotler, Philip
_931965
245 _aMarketing management
_b: analysis planning and control
_cPhilip Kotler
250 _a2nd ed.
260 _aNew Jersey:
_bPrentice-Hall,
_c1972.
300 _axviii, 885p.
500 _aIncludes index
546 _aeng
650 _aMarketing
_9159321
942 _cBK
999 _c27749
_d27749