| 000 | 00512 a2200181 4500 | ||
|---|---|---|---|
| 020 | _a0256038064 | ||
| 082 |
_a658.8 _bMCB |
||
| 100 |
_aMcCarthy, E. Jerome _9162830 |
||
| 245 |
_aBasic Marketing _b: a managerial approach _cE. Jerome McCarthy and William D. Perreault |
||
| 250 | _a8th edition | ||
| 260 |
_aHomewood: _bRichard D. Irwin, _c1984. |
||
| 300 | _bxvii, 841p. | ||
| 500 | _aPB | ||
| 546 | _aEng | ||
| 650 |
_aMarketing _9162831 |
||
| 700 |
_aPerreault, William D. (jt.auth) _9162549 |
||
| 942 | _cBK | ||
| 999 |
_c27786 _d27786 |
||