000 00375 a2200145 4500
082 _a658.8
_bCAB
100 _aCannon, Tom
_979182
245 _aBasic marketing
_b:principles and practice
_cTom Cannon
250 _a3rd ed.
260 _aDelhi:
_bA.I.T.B.S. Publishers,
_c2002.
300 _bxiv,463p.
500 _aIncluded index
650 _aMarketing
_9170889
942 _cBK
999 _c31848
_d31848