| 000 | 00569nam a2200193Ia 4500 | ||
|---|---|---|---|
| 020 | _a0071116745 | ||
| 082 |
_a658.8 _bMAR |
||
| 100 |
_aWalker, Orville C _9123976 |
||
| 245 |
_aMarketing strategy _b: a decission focused approach _cOrville C. Walker, John W. Mullins, Harper, W. Boyed and Jean-Claude Larreche |
||
| 250 | _a5th | ||
| 260 |
_aBoston: _bMcGraw-Hill' _c2006. |
||
| 300 | _axx,346p | ||
| 500 | _aIncludes index | ||
| 546 | _aeng | ||
| 650 |
_aMarketing _9161304 |
||
| 700 |
_aBoyd, Harper W. _998814 |
||
| 700 |
_aMullins, John W _9125423 |
||
| 942 | _cBK | ||
| 999 |
_c31989 _d31989 |
||