000 00554nam a2200181Ia 4500
020 _a0071244387
082 _a658.8
_bDWB
100 _aDwyer, F. Robert
_9124242
245 _aBusiness marketing
_b: connecting strategy, relationships, and learning
_cF. Robert Dwyer and John F. Tanner
250 _a3rd ed.
260 _aBoston:
_bMcGraw-Hill
_c2006
300 _axxix, 683p.
500 _aIncludes bibliographical references and index
546 _aeng
650 _aMarketing
_9124243
700 _aTanner, John F. (jt. auth)
_9124244
942 _cBK
999 _c32169
_d32169