000 02365 a2200325 4500
020 _a0071100970
020 _a978001100977
082 0 4 _a658.049
_bHIG
100 1 _aHill, Charles W. L.
_9118128
245 1 0 _aGlobal business today
_cCharles W. L. Hill.
250 _a5th ed.
260 _aBoston :
_bMcGraw-Hill/Irwin,
_c2008.
300 _a592 p.
500 _aPaperback.
520 _aCharles Hill’s Global Business Today, 6e (GBT) has become an established text in the International Business market for several key reasons: (1) it is comprehensive and up-to-date, (2) it goes beyond an uncritical presentation and shallow explanation of the body of knowledge, (3) it maintains a tight, integrated flow between chapters, (4) it focuses on managerial implications, (5) it makes important theories accessible and interesting to students, and (6) it incorporates ancillary resources that enliven the text and make it easier to teach. The success of the first five editions of Global Business Today has been based in part upon the incorporation of leading edge research into the text, the use of the up-to-date examples and statistics to illustrate global trends and enterprise strategy, and the discussion of current events within the context of the appropriate theory. Our research has shown that students and instructors alike enjoy the interesting, informative, and accessible writing style of GBT – so much so that the writing has become Charles Hill’s trademark. In addition to boxed material which provides deep illustrations in every chapter, Hill carefully weaves interesting anecdotes into the narrative of the text to engage the reader.
650 4 _aInternational business.
_9118129
650 4 _aCapital market.
_935045
650 4 _aInternational business enterprises - Management.
_9118130
650 4 _aBusiness & Economics.
_9118131
650 4 _aBusiness / Economics / Finance.
_92853
650 4 _aBusiness/Economics.
_9118132
650 4 _aBusiness & Economics / International / General.
_984767
650 4 _aInternational - General.
_9118133
650 4 _aInternational business enterprises.
_9118134
650 4 _aInternational trade.
_9118135
650 4 _aInvestments, Foreign.
_988425
650 4 _aManagement.
_9118136
650 4 _aBusiness, Accounting & Vocational: Textbooks & Study Guides.
_950130
942 _cBK
999 _c41800
_d41800