000 00536 a2200181 4500
020 _a0155551124
020 _a9780155551121
082 0 4 _a658.8
_bBOM
100 1 _aBoyd, Harper W.
_998814
245 1 0 _aMarketing management :
_cHarper W. Boyd and William F. Massy
260 _aNew York :
_b Harcourt Brace,
_c1972.
300 _a618 p.
490 1 _aThe harbrace series in business and economics.
500 _aPaperback
650 0 _aMarketing--Management
_9256257
700 1 _aMassy, William F. (jt. auth)
_9256258
942 _cBK
999 _c55263
_d55263