000 00363nam a2200145Ia 4500
005 20250829163408.0
082 _a658.8
_bHOM
100 _aHoward, John A.
_931102
245 _aMarketing management: analysis and planning
260 _aHomewood Illinois
_bRichard D. Irwin
_c1957
300 _bxi,487p.
500 _aIncludes index
546 _aeng
942 _cBK
999 _c55446
_d55446