| 000 | 00458nam a22001577a 4500 | ||
|---|---|---|---|
| 020 | _a9780415532631 | ||
| 082 |
_a659.2 _bJAP |
||
| 100 |
_aJames, Melanie _966195 |
||
| 245 |
_aPositioning theory and strategic communication _b: A new approach to public relations research and practice _cMelanie James |
||
| 260 |
_aLondon: _bRoutledge, _c2014. |
||
| 300 | _axiv, 228p. | ||
| 500 | _aHB | ||
| 546 | _aEng | ||
| 650 |
_aPublic relations _9171769 |
||
| 942 | _cBK | ||
| 999 |
_c67846 _d67846 |
||