000			00485nam a22001577a 4500
020			_a9780415743808
082			_a302.2 _bWOR
245			_aWord of mouth and social media _cedited by Allan J. Kimmel and Philip J Kitchen
260			_aLondon: _bRoutledge, _c2015.
300			_axii, 164p.
650			_aOnline social networks _9184795
650			_aInternet marketing _9184796
650			_aWord-Of- Mouth advertising _966264
700			_aKitchen, Philip J. (ed) _966265
942			_cBK
999			_c67851 _d67851