| 000 | 00612nam a22001697a 4500 | ||
|---|---|---|---|
| 020 | _a978041584122 | ||
| 082 |
_a384.550688 _bGIT |
||
| 100 |
_aGillan, Jennifer _973250 |
||
| 245 |
_aTelevision broadcasting _b: the return of the content-promotion hybird _cJennifer Gillan |
||
| 260 |
_aNew York: _bRoutledge, _c2015. |
||
| 300 | _axvii, 275p. | ||
| 650 |
_aTelevision broadcasting-United States _91790 |
||
| 650 |
_aBranding (Marketing)-United States _973251 |
||
| 650 |
_aTelevision broadcasting-Technological innovations-United States _973252 |
||
| 650 |
_aConvergence (Telecommunication) _910968 |
||
| 942 | _cBK | ||
| 999 |
_c68496 _d68496 |
||