| 000 | 00499cam a2200157 4500 | ||
|---|---|---|---|
| 082 | _a442. 03 | ||
| 100 | 1 |
_aBoyd, Westfall. and Stasch. _988753 |
|
| 245 | 0 | 0 |
_aMarketing research; text and cases _c[by] Harper W. Boyd, Jr. [and] Ralph Westfall. |
| 250 | _a6th ed. | ||
| 260 |
_aHomewood, Ill., _bR. D. Irwin, _c1972. |
||
| 300 |
_axv, 836 p. _billus. |
||
| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 |
_aMarketing research. _988754 |
|
| 700 | 1 |
_aWestfall, Ralph L., _988755 |
|
| 942 | _cBK | ||
| 999 |
_c69595 _d69595 |
||