000 00513nam a2200193Ia 4500
020 _a0070227748
082 _a001.51
_bGAI
100 _aGamble, Michael W
_9101459
245 _aIntroducing mass communication
_cMichael W. Gamble
250 _a2nd.
260 _aNew York:
_bMcGraw-Hill,
_c1989
300 _axvi, 549p.
500 _aInclude index
546 _aEng
650 _aMass communication
_9101460
650 _aMass media
_9101461
700 _aGamble, Teri Kwal (jt. auth.)
_959213
942 _cBK
999 _c71319
_d71319