000 00354nam a2200145Ia 4500
082 _a658.802
_bTUM
100 _aTull, Donald S.
_998810
245 _aMarketing management
260 _aNew York
_bMacmillan Publishing
_c1990
300 _bxvii, 779p
500 _aIncludes index
546 _aeng
650 _aMarketing-Management
_998854
942 _cBK
999 _c71508
_d71508