| 000 | 00490nam a22001697a 4500 | ||
|---|---|---|---|
| 020 | _a9788177588507 | ||
| 082 |
_a659.1 _bRAA |
||
| 100 |
_a Batra, Rajeev _9124103 |
||
| 245 |
_aAdvertising management _cRajeev Batra, John G. Myers and David A. Aaker |
||
| 250 | _a5th ed. | ||
| 260 |
_aNoida: _bPearson, _c2014. |
||
| 300 | _a768p. | ||
| 650 |
_aAdvertising-Management _9104674 |
||
| 700 |
_aMyers, John G (jt. auth) _9104675 |
||
| 700 |
_aAaker, David A (jt. auth) _9104676 |
||
| 942 | _cBK | ||
| 999 |
_c72742 _d72742 |
||