| 000 | 00461nam a2200157Ia 4500 | ||
|---|---|---|---|
| 020 | _a0030190118 | ||
| 082 |
_a658.8 _bJOR |
||
| 245 |
_aReading in contemporary marketing _cedited by Eugene M. Johnson, Ray S. House and Carl D. Mcdaniel |
||
| 260 |
_aIllinois: _bThe Dryden Press, _c1977. |
||
| 300 | _b347p. | ||
| 546 | _aeng | ||
| 650 |
_aMarketing _9159411 |
||
| 700 |
_aHouse, Ray S.(ed.) _9159412 |
||
| 700 |
_aJohnson, Eugene M.(ed.) _9159413 |
||
| 942 | _cBK | ||
| 999 |
_c76789 _d76789 |
||