| 000 | 00463nam a2200181Ia 4500 | ||
|---|---|---|---|
| 020 | _a0256030197 | ||
| 082 |
_a658.8 _bMCB |
||
| 100 |
_aMcgarthy, E. Jerome. _998823 |
||
| 245 |
_aBasic marketing _ba managerial approach |
||
| 250 | _a8th | ||
| 260 |
_aHomewood, Illinois _bRichard D. Irwin _c1987 |
||
| 300 | _bxviii, 841p | ||
| 500 | _aIncludes index | ||
| 546 | _aeng | ||
| 650 |
_aMarketing _998824 |
||
| 700 |
_aPerreault, William D. _998825 |
||
| 942 | _cBK | ||
| 999 |
_c76802 _d76802 |
||