000 | 00451nam a2200157Ia 4500 | ||
---|---|---|---|
082 |
_a658.8 _bPRM |
||
100 |
_aPride, William M. _9205110 |
||
245 |
_aMarketing _b: basic concept and decision _cWilliam M. Pride and O. C. Ferrell |
||
260 |
_aBoston: _bHoughton Mifflin, _c1987 |
||
300 | _b766p | ||
504 | _aIncludes index | ||
546 | _aeng | ||
650 |
_aMarketing management _9205111 |
||
700 |
_aFerrell, O. C. (jt. auth) _9163378 |
||
942 | _cBK | ||
999 |
_c76809 _d76809 |