000 00510nam a2200193Ia 4500
020 _a0538191104
082 _a658.8
_bCUM
100 _aCunningham, William H.
_9180942
245 _aMarketing
_ba managerial approach
250 _a2nd
260 _aCincinnati
_bSouth-Western Publishing
_c1987
300 _bix, 811p
500 _aIncludes index
546 _aEng
650 _aMarketing
_9180943
700 _aCunningham, Isabella C. M.
_9180944
700 _aSwigy, Christopher M.
_9180945
942 _cBK
999 _c76840
_d76840