| 000 | 00430nam a2200169Ia 4500 | ||
|---|---|---|---|
| 020 | _a8120404963 | ||
| 082 |
_a659.11 _bCHE |
||
| 100 |
_aChandan, J. S. _9124070 |
||
| 245 | _aEssentials of advertising | ||
| 260 |
_aNew Delhi: _bOxford & IBH, _c1990. |
||
| 300 | _axii, 255p | ||
| 500 | _aIncludes bibliography | ||
| 546 | _aeng | ||
| 650 |
_aAdvertising _9124257 |
||
| 700 |
_aJagjit Singh & P. N. Singh _9124258 |
||
| 942 | _cBK | ||
| 999 |
_c76948 _d76948 |
||