000 | 00502nam a2200181Ia 4500 | ||
---|---|---|---|
020 | _a0256226334 | ||
082 |
_a658.8 _bPEM |
||
100 |
_aPeter, J. Paul _9120984 |
||
245 |
_aMarketing management _b: Kowledge and skills _cJ. Paul Peter and James H. Donnelly Jr. |
||
250 | _a5th | ||
260 |
_aBoston: _bMcGraw-Hill, _c1998. |
||
300 | _bxvi,944p. | ||
500 | _aincludes index | ||
546 | _aeng | ||
650 |
_aMarketing-Management _9161624 |
||
700 |
_aDonnelly, James H. Jr. _9161625 |
||
942 | _cBK | ||
999 |
_c79458 _d79458 |