000 00412nam a2200169Ia 4500
020 _a0030177421
082 _a658.8
_bDIM
100 _aDickson, Peter R.
_9162638
245 _aMarketing management
_cPeter R.Dickson
250 _a2nd
260 _aFort Worth:
_bThe Dryden Press,
_c1997.
300 _bxxxiv, 813p.
500 _aIncludes index
546 _aEng
650 _aMarketing
_9162639
942 _cBK
999 _c82971
_d82971