000 00505nam a2200169Ia 4500
020 _a0750643595
082 _a658.8
_bFIS
100 _aFifield, Paul
_9124557
245 _aStrategic Marketing management 1999-2000
_b:planning and control, Analysis and decision
_cPaul Fifield
260 _aOxford:
_bButter worth,
_c1999.
300 _bxviii, 326p.
500 _aIncludes index
546 _aeng
650 _aMarketing-Management
_9159751
700 _aGilligan, Colin (jt. auth)
_9159527
942 _cBK
999 _c90925
_d90925