Assael, Henry
Consumer behavior and marketing action Henry Assael - 5th - Cincinnati, Ohio: South-Western College Publishing, 1995. - xx,749p
Includes bibliography and index
eng
0-538-84433-7
Motivational research (Marketing)
658.8342 / ASC
Consumer behavior and marketing action Henry Assael - 5th - Cincinnati, Ohio: South-Western College Publishing, 1995. - xx,749p
Includes bibliography and index
eng
0-538-84433-7
Motivational research (Marketing)
658.8342 / ASC