Nijssen, Edwin J.
Entrepreneurial marketing : an effectual approach Edwin J. Nijssen - 2 ed. - New York: Routledge, 2017. - ix, 169p.
9781138712911
New products - Marketing
Marketing - Management
Entrepreneurship
Small business marketing
658.8 / NIE
Entrepreneurial marketing : an effectual approach Edwin J. Nijssen - 2 ed. - New York: Routledge, 2017. - ix, 169p.
9781138712911
New products - Marketing
Marketing - Management
Entrepreneurship
Small business marketing
658.8 / NIE