Darymple, Douglas J.
Marketing management : text and cases Darymple, Douglas J. - 7th ed. - New York: John Wiley & Sons, 2000. - xii, 707p.
Includes index
0471332380
Marketing-Management
658.8 / DAM
Marketing management : text and cases Darymple, Douglas J. - 7th ed. - New York: John Wiley & Sons, 2000. - xii, 707p.
Includes index
0471332380
Marketing-Management
658.8 / DAM