Kotler, Philip.
Marketing management : analysis, planning, implementation, and control (Code No. 573). Philip Kotler - 6th ed. - Englewood Cliffs: Prentice-Hall, 1988. - xxi, 776p.
National Book Foundation, Islamabad.
Includes bibliographical references and index.
eng
0135561507
Marketing-Management
658.8 / KOM
Marketing management : analysis, planning, implementation, and control (Code No. 573). Philip Kotler - 6th ed. - Englewood Cliffs: Prentice-Hall, 1988. - xxi, 776p.
National Book Foundation, Islamabad.
Includes bibliographical references and index.
eng
0135561507
Marketing-Management
658.8 / KOM