Kotler, Philip.
Marketing management : analysis, planning and control Philop Kotler - 5th ed. - London: Prentice-Hall International, 1984. - xxi, 794p.
Includes index
eng
Marketing
658.8 / KOM
Marketing management : analysis, planning and control Philop Kotler - 5th ed. - London: Prentice-Hall International, 1984. - xxi, 794p.
Includes index
eng
Marketing
658.8 / KOM