Peter, Paul
Marketing management : knowledge and skills J. Paul Peter and James H. Donnelly, Jr. - 7th ed. - New York: McGraw-Hill, 2004 - xix, 876p.
Includes index
eng
0072552174
Marketing management
658.8 / PEM
Marketing management : knowledge and skills J. Paul Peter and James H. Donnelly, Jr. - 7th ed. - New York: McGraw-Hill, 2004 - xix, 876p.
Includes index
eng
0072552174
Marketing management
658.8 / PEM